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New headquarters of Nike Group the Greater China will be built in Shanghai. The construction of a new set of Nike's Greater China headquarters is built for Nike's employees. With an area of approximately 600,000 square feet (about 54,575 square meters), the Greater China headquarters will be located in the Yangpu District of Shanghai. U.S. Tishman Real Estate company develop this multi-purpose project and named it with "Shangpu-the world guide". This project will be a long-term growth strategy for the Nike Company. After the project finished, its trading business will be raised. Before this project, Tishman Real Estate Company has its business in nike roshe grey Tianjin and Chengdu and has made a few achievements.
This new project is a strategic investment which has astounded the people. The new headquarters can gather-together all its employees in Shanghai and its group of brands. At the same time, the company's office facilities and operation capacity could be upgraded and extended. Nike's annual revenue is over 2 million dollars for the first time in the Greater China area in June, 2011. Released in December 20th 2012 in the second quarter fiscal performance report, the Nike Greater China's regional revenue growth rate is 35%. At the very beginning of his construction, its value and importance have show its meaning. The Headquarters shows Shanghai's prominent market advantages and importance for business trading and for the local residences.
Tishman Company and Nike Company will establish a cooperation relationship for a long-term growth strategy. As a company, Tishman is a combination of real estate owners, developers, operators and investment management companies. Nike has signed a long-term lease agreement with U.S. Tishman company on this project. Tishman plans to build Nike Greater China headquarters in an area of more than 587,227 square feet (54,575 square meters). A set of buildings include about three office building and a five layer of multi-purpose conference centers will show its appearance after the construction. Accompany with the commercial office building, a football field, a standard indoor basketball court and the first-class fitness facilities will also be built.
A full set of catering nike air shoes womens facilities and a separate conference center used for holding large scale events and product launches will be installed in the new headquarters. Nike Company plans to move into its new headquarters in the first quarter in 2014 . "Shangpu-the world guide" project is located in Shanghai's two largest airport, Hongqiao airport and Pudong airport. The transportation around the headquarters is quite convenient. Building along with the main traffic hub and the subway station, the headquarters connect with Shanghai's metropolitan area. Before the construction of the headquarters, it lies the airport facilities, which is with the Ecological Conservation Park around.